Challenges Gel Nail Strip Sales

“I love the colors and look of these a lot. They’re easy to apply but many cracked easily and not even a week after applying. ”

“They weren’t big enough to fit my nails.”

Such feedback is a common concern among consumers and should be carefully considered, especially if you’re involved in or planning to wholesale gel nail strips. Let me guide you through addressing these issues, from product considerations and usage tips to optimizing sales channels. A little effort now can save you significant time and money.

Part One: The Product Itself

There are two types of nail strips. The best-selling one is Semi-Cured Gel Nail Strip, which requires a UV nail lamp to make it hard like a nail cap.
There is another type that is more suitable for children and people who cannot use a baking lamp, which is lamp-free nail stickers.
Both of these products can be used as nail beautification products for beauty lovers, but each has different advantages and disadvantages.
These advantages and disadvantages come from the product itself. I think the possibility of interference is not high. In other words, it is due to its own material and Convenience brings negative effects.

Semi-Cured Gel Nail Strip:

Advantages:

Excellent fit, easy application, glossy finish, and quick changeability within 15 days.You can complete your nails in 10 minutes and change them freely within 15 days. color and type.

Disadvantages:

Prefabricated sizes may not match everyone, reported issues of cracking, and it is not very durable. The gel is relatively thick and cannot fit perfectly with the back end of the nail. It may cause Pulls hair, and most importantly, it’s not strong enough to be used as an extension as advertised, unless you apply fake nail pieces before applying it.

Suitable people:

People who don’t usually like nail salons, but need to attend and beautify their nails on important occasions, or beauty lovers who like to have different nail styles every week, such as students, doctors, and other people who are unable to experience nail salons due to professional requirements , people who need to be able to remove it quickly without damaging their nails, people who have broken or damaged nails and are unable to go to a nail salon in the near future, or people who need it for emergency use and need it done quickly and don’t care about durability.

Nail stickers (UV lamp free):

It can be completely understood as an ordinary sticker, but it is made into the shape of a nail.


Advantages:

No UV lamp required, easy to apply, can be completed within 5 minutes, no damage or allergies, and will not cause harmful chemicals to penetrate into the body, is easy to remove, and does not harm nails at all.

Disadvantages:

Unable to cut to size better, lower gloss, easier to fall off.

Suitable people:

People who are unable to use UV manicure lamps, are allergic to nail polish, or cannot accept the use of chemical substances on nails, people who are just having fun, Christmas gifts for children, etc., or anyone seeking temporary nail fun.

In essence, the strengths of nail gel stickers can also be perceived as drawbacks, and conversely, the drawbacks can be transformed into advantages. This necessitates a clear understanding of the user demographic. To prevent negative reviews, order cancellations, or refund requests, meticulous consideration and accurate targeting of your customer base are crucial. This strategic approach will pave the way for the continual growth of your business.

These insights are intended to provide suggestions on identifying target groups. Moving forward, we will strategically address certain product limitations through innovative usage methods, expanding the appeal to diverse customer segments. Recognizing the product’s adaptability, congratulations on the discovery of a remarkable and versatile product.

Part Two: How to use

Quick and Easy Method:

If you seek a swift application, begin by using alcohol pads or other items capable of balancing and removing oil from the nail caps, ensuring a thorough cleaning. Next, adhere the nail strips to the nail caps. It’s crucial to select a size slightly smaller than your nail caps, as choosing a larger size may result in lifting. Ideally, the most suitable size is to leave about twice the width of 1~2 hairs. If size is a concern, you can use scissors to trim the gel nail strips. Once applied, press the strips flat from back to front with your hands to ensure a snug fit without bubbles or holes. In the third step, expose the application to a UV nail lamp for 45 to 60 seconds. Finally, utilize a sanding strip to vertically sand the edges, ensuring they are aligned. Avoid contact with liquid or water for at least two hours after application.

Length type requirements:

For those who have requirements for the length and nail type, you can stick fake nails on your own nails, and then use a nail file to polish the fake nails thoroughly. After cleaning, stick the nail gel strips according to the previous steps, and finally apply a layer of nail gel strips. Seal layer.

Strong and lasting method:

If you need Semi-Cured Gel Nail Strip to stay on your nails longer and with better results.
You need to thoroughly clean and polish the nails to be pasted, polish the nail tips, apply primer, base gel, illuminate the nails before pasting them, press firmly and flatten them, lighting them again, and dry them. Finally, apply a layer of construction base glue to make it firm while maintaining a rounded shape. Finally, apply top coat. This top coat should cover all places, the entire nail surface, including the nail strips and the junction of the nails themselves. This way This will solve the problem of durability.

gel nail strip tutorial


Part Three: Sales Channels

After you confirm the target customer group, design advertising and usage tutorials for the target group, and finally sell it on major online shopping or offline platforms, but some very useful preparations are needed to ensure sales quality and customer satisfaction.

1. You need to design your own product page. Remember to pursue facts and try to provide pictures that are close to the naked eye without color difference. This can reduce negative reviews caused by color difference and texture.

2. At the same time, when your customer groups are different, you can prepare some accessories with different wearing methods, such as small wooden strips, mini nail lamps, small bottles of adhesive or glossy top coat gel, etc. This allows different people to find the paste method that suits them without worrying about having to purchase other products.

3. Prepare some pictures and videos of real-life effects as promotion

4.You also need to constantly update and discover new styles. This nail art strip is different from other products in that the cycle of updates and popular styles is very short. No matter how hard you try, it is very necessary to constantly discover new and popular styles.

You have to discover this popular style before it becomes popular. This is difficult, but it is also controllable. You can even develop new styles yourself.

AULRO TEAM – Contact Us

info@thebeautynail.com